Barcelona April 21. Tenaya introduces Aruma, a new climbing shoe designed to take sensitivity and connection with the rock to the next level, redefining the concept of performance in climbing.
Engineered to enhance the feedback of every foothold, Aruma allows climbers to feel and interpret the rock with greater clarity. This heightened sensitivity translates into improved movement control, more natural adaptation to each situation, and a smoother, more efficient climbing experience.
Despite being a soft shoe, Aruma delivers outstanding performance in both smearing and edging, offering precision and confidence even on the smallest and most demanding footholds. This balance between seemingly opposing qualities is the result of unique engineering and construction, pushing performance into a new dimension.
Aruma adapts organically to different shapes and types of holds, enabling both static and dynamic movements with greater freedom and precision. This versatility makes it suitable for a wide range of climbing styles and environments.
True to Tenaya’s philosophy, comfort plays a key role in Aruma’s development. The brand sees comfort as a fundamental pillar of performance, closely linked to foot health: respecting the natural
anatomy of the foot, providing space for the toes, and allowing muscles and tendons to perform at their full potential without compromising the shoe’s original structure.
With this launch, Tenaya proposes an evolution in the way we climb. One that goes beyond strength and instead focuses on the ability to feel, read, and respond to the rock with precision.
Team Tenaya
Contact:
For product questions, sizing guidance, or demo inquiries:
U.S Website:
Experience Aruma
Climbers can experience the Aruma firsthand through select demos, gym events, and retail partners. To find upcoming opportunities or learn more about availability, visit:
https://tenaya-us.com/pages/request-a-demo
CBJ press releases are written by the sponsor and do not represent the views of the Climbing Business Journal editorial team.
