Grizzly Holds

The Candy Shop Unveils New Brand Identity & Moves to Dedicated Domain

candy shop banner

December 9, 2025 — Akron, Ohio The Candy Shop, a distributor of climbing holds, macros, and volumes for commercial gyms across North America, has introduced a refreshed brand identity and transitioned to its own dedicated domain at candyshopclimbing.com. This update moves The Candy Shop out from under rockcandyholds.com and establishes it as a standalone distributor within the industry.

The new identity includes an updated logo and visual system built to reflect The Candy Shop’s role as a reliable and organized source for commercial climbing products. While the branding has evolved, the customer experience remains unchanged. Accounts, ordering processes, and product availability are all the same.

Since launching earlier this year, The Candy Shop has continued to grow its catalog with respected brands such as Decoy, EP, Mimic, Ocelot, Rock Candy, and So iLL. Bringing great brands together in one shop remains central to its purpose. The updated identity supports this growth and sets the brand up for future development.

The website at candyshopclimbing.com provides the same browsing, quoting, and ordering features customers already use. The shift to a dedicated domain also prepares the company for additional updates that will be shared in the coming months. The Candy Shop is excited for this next phase and looks forward to introducing more developments soon.

Visit candyshopclimbing.com to check out the updated identity and current product offerings.

P.S. If you are wondering where rockcandyholds.com went, stay tuned for more information.


CBJ press releases are written by the sponsor and do not represent the views of the Climbing Business Journal editorial team.

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