Marketing Coordinator – U.S. Marketing & Communications

The Marketing Coordinator – U.S. Marketing & Communications supports the execution of EP Climbing’s global marketing strategy within the North American market.

Reporting to the Marketing Communications Manager (France), this role focuses on coordinating and delivering marketing activities locally, including media relations, trade shows, advertising placements, and the development of sales and marketing materials for the U.S. business. This includes building and maintaining relationships with industry media to support lead generation efforts through sponsored articles, editorial placements, and supplying project imagery and content to relevant publications.

Working closely with the U.S. Business Development team and global marketing team, this position also supports identifying and researching new market opportunities as directed, ensuring marketing efforts are aligned with business development priorities. The role plays a key part in connecting marketing activity to lead generation and overall commercial growth.

This is an execution-focused role, supporting day-to-day marketing activities rather than leading strategy development.

KEY RESPONSIBILITIES

U.S. Marketing Execution

·       Execute marketing initiatives in the U.S. market aligned with global strategy

·       Coordinate development and delivery of marketing materials to support business development

·       Ensure consistent messaging and brand alignment across all U.S. communications

Media Relations & Lead Generation

·       Build and maintain relationships with U.S. industry media, publications, and partners

·       Coordinate sponsored articles, editorial placements, and media opportunities to support lead generation

·       Supply project images, content, and updates to publications to increase visibility of EP projects

·       Track media coverage and identify opportunities to expand reach and engagement

Trade Shows & Events

·       Coordinate logistics and marketing preparation for North American trade shows and industry events

·       Manage booth materials, marketing assets, and event deliverables

·       Support on-site execution and post-event follow-up aligned with lead generation goals

Advertising & Campaign Support

·       Coordinate placement of digital and print advertising in the U.S. market

·       Support execution of global campaigns at the regional level

·       Track basic performance metrics and provide feedback to the global marketing team

Marketing Materials & Sales Support

·       Create and update presentations, brochures, and sales materials for the U.S. market

·       Adapt global assets for local use as needed

·       Maintain organized, up-to-date marketing resources for internal teams

Market Research & Opportunity Support

·       Research new market opportunities and segments as directed by the business development team

·       Compile insights to support outreach into new sectors and partnerships

·       Support alignment between marketing activities and business development priorities

Global Coordination

·       Work closely with the global marketing team to align timelines, assets, and priorities

·       Support implementation of global campaigns locally

·       Provide feedback from the U.S. market to inform future marketing efforts

QUALIFICATIONS & REQUIREMENTS

• Bachelor’s degree in Marketing, Communications, Business, or related field (or equivalent experience)

• 2–5 years of experience in a marketing coordination, communications, or support role

• Experience supporting marketing execution in areas such as media outreach, events, advertising, or content development

• Experience working with sales or business development teams in a B2B environment preferred

• Familiarity with coordinating trade shows, industry events, or marketing activations

• Experience supporting media relationships, PR efforts, or content placement is a plus

• Comfortable working in a fast-paced, execution-driven environment with shifting priorities

• Experience working with international or cross-functional teams is a plus

SKILLS & COMPETENCIES:

• Strong organizational skills with the ability to manage multiple projects, timelines, and deliverables at once

• Clear, practical communication skills—able to write, edit, and coordinate content without overcomplicating it

• Ability to build and maintain working relationships with media contacts, partners, and internal teams

• Detail-oriented with strong follow-through; comfortable owning tasks from start to finish

• Execution-focused mindset—able to take direction and move things forward without constant oversight

• Comfortable working across teams and time zones, including regular coordination with a France-based team

• Ability to prioritize and adjust in a fast-moving, sometimes unstructured environment

• Basic understanding of marketing channels (events, media, digital, print) and how they support lead generation

• Familiarity with common marketing tools (email platforms, CMS, basic analytics, shared drives, etc.)

• Willingness to take on a range of tasks—from coordinating logistics to creating materials—depending on business needs

WORK ENVIRONMENT:

Office-based role generally Monday-Friday with option for hybrid (1 day/week) after 90 days. Occasional travel may be required for trade shows and events. Flexible work hours are required to support collaboration with global teams, particularly with the Marketing Communications Manager and team based in France. This may include early morning meetings to align across time zones.