On this episode of the Climbing Business Journal Podcast, host John Burgman checks out a new gym, ROQ, that is currently expected to open this fall in Seattle. The gym is quite unique in concept within the climbing gym industry, although somewhat par for the course in the fitness gym industry. Guest Michael Hauss is the founder and CEO of ROQ. The boutique climbing gym will feature high-intensity, hour-long workouts in a class setting, led by an instructor or trainer. In their conversation, Hauss and Burgman talk all about how the concept for the unique climbing gym came about, and how Hauss plans to run it in the vein of boutique fitness gyms with classes, instructors, and very high-intensity group training.
General Topics Covered
- Business Concept for ROQ
- Class Structure and Programming
- Target Market and User Experience
- Hauss’ Background
- Facility Design and Operations
- Market Positioning
- Industry Impact
- Technology and Equipment Choices
Show Notes
- ROQ
- ROQ Instagram: @ROQClimbing
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