Kilter Climbing Grips

The Growth Journey – Best Practices for Expansion (webinar ft. Andrew Potter & Aaron Tellier)

The Growth Journey - Best Practices for Expansion

Is your climbing gym business prepared for successful expansion?

Going from running one gym to two or more locations may not sound like an enormous hurdle at the outset, but many gym operators who have gone through the process might disagree.

For this webinar, we’re hosting two climbing gym operators who have had personal experience with growing their businesses into multi-location enterprises. In this informative session, they'll discuss some of the opportunities and excitement that can come with growth, while also sharing ways to navigate some of the pitfalls and stress that can also accompany expansion.

This session is intended for gym owners and operators interested in expanding their business.

Hosted  by Aaron Tellier and Andrew Potter from Approach.

Aaron Tellier opened the first Climbing Collective location—a full-service facility that offers climbing, fitness and yoga to new and experienced climbers—in Longmont, CO in 2017 with two other business partners. Since then, Climbing Collective has expanded to Loveland, CO and is planning for the opening of a third location in Greeley, CO in early 2025. Climbing Collective is also hosting the UIAA Dry Tooling and Ice Climbing World Cup in Longmont in February 2025. Besides being an entrepreneur and marketer, Aaron is a Navy veteran and an avid runner. approach.app Aaron Tellier
Andrew Potter is the founder of the RoKC Climbing Gyms as well as the founder of the software company Approach. In starting both a gym and a gym management technology company, he’s had a fascinating journey as an entrepreneur in the climbing industry. He’s also gained experience and insights on how to get a business idea off the ground, how to stay tenacious in turning an idea into a reality, and how to keep up with changing business trends. approach.app Andrew Potter

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